Icera

DIFFERENT THINKING
BETTER PERFORMANCE

Icera Appoints Jim Finch to Lead its Marketing Push into Phones

- 11 Feb 2011

Bristol, UK, February 11, 2011.  Icera Inc., the soft modem company, today announced the appointment of Jim Finch as Vice President Marketing, taking overall responsibility for product marketing, strategic marketing and corporate communications activities. 

Stan Boland, President & CEO, Icera Inc. said: “As Icera expands into the smartphone segment from its already strong mobile broadband position, establishing leadership in our product definition and positioning is vital.  With an excellent track record at major semiconductor companies and in building new businesses, Jim is an outstanding addition to our executive team and I am delighted to welcome him to Icera.”

Jim was previously Founder and CEO at Amalfi Semiconductor, a venture-backed start-up based in Silicon Valley, pioneering CMOS technology for cellular power amplifiers.  Prior to Amalfi, Jim was Marketing Director at Broadcom Corporation, responsible for driving its highly-successful Ethernet switch business from inception.  Jim’s early career was at AMD, Crystal Semiconductor and S3.

About Icera

Icera is a fabless semiconductor company, pioneering soft modem chipsets for the fast growing smartphone and mobile broadband device markets.  Icera technology delivers the highest performance modem solutions with the smallest silicon die size for smartphones, tablets and USB dongles.  Icera technology supports 4G (LTE), 3G (HSPA) and 2G standards.  Founded in 2002, Icera is headquartered in the UK, with design locations in the UK, France, USA and China and customer engineering and sales offices in Europe, Asia and the USA. For more information, visit the Icera web site at www.icerasemi.com.

For more information, please contact:

Sally Doherty,

Head of Corporate Communications, Icera Inc.                  

Tel:  +44 1454 284800                                                                     

Email: sally@icerasemi.com